Varun Dawar is an Assistant Professor in Accounting and Finance at the Institute of Management Technology (IMT), Ghaziabad. Professor Dawar has worked extensively in financial markets as an equity analyst and fund manager with firms like JP Morgan and Max Life Insurance Limited. Professor Dawar's research has been widely published in journals of national and international repute. RAKESH ARRAWATIA is currently an Assistant Professor in Accounting and Finance area at Institute of Rural Management (IRMA), Anand. Professor Arrawatia, India, a PhD from IIT Kharagpur, has over seven years' of experience in industry and academia and has undertaken several consulting assignments with start-ups as well as established organizations.