Dr. Ravindranath Badi has got vast experience as executive in corporate world and is the Principal of Management Institutes in Bangalore. He has written a number of books for PG and UG programme in Commerce and Management studies. Many of his books have been recognized as text books in various universities of India. He has focussed more on writing for subjects where Indian author`s books are needed with Indian case studies. Recently he has been awarded the "National Teachers Excellence Award-2010 in Management Education".