Entrepreneurship

The Present Publication is the 3rd Edition, authored by CA (Dr.) Abha Mathur, with the following noteworthy features:

• [Simple & Systematic Manner of Presentation] The subject-matter is presented in a simple, systematic method along with comprehensive explanation of the concept and theories underlying entrepreneurship
• [Student-Oriented Book] This book has been developed, keeping in mind the following factors:
• Interaction of the author/teacher with his/her students in the class-room
• Shaped by the author/teachers experience of teaching the subject-matter at different levels
• Reaction and responses of students have also been incorporated at different places in the book
• [Case-studies & to-do-exercises] This book incorporates all these at the end of the chapter, to enable students to explore and identify the practical aspects of entrepreneurship
• [SWOT Analysis] After having gone through the book, the students will be able to identify their hidden potential through personal SWOT analysis. They would also learn the methodology and modalities of setting up small business ventures & ways and methods of arranging and managing finances
• This book contains the method of Appraising a Project, Writing a Project Report, making a Feasibility Study and contains the much needed formats of Business Proposals
• [Case Studies and Brief Sketches] of successful entrepreneurial stories have been incorporated
• [Chapter on GST] has been added to facilitate better and enhanced knowledge